RROI - four letters which can have a massive impact on your business.
Residual Return on Investment (bit of a mouthful!) – the way to maximise the impact of your brand with your client base using promotional merchandise.
Your logo is the most eye-catching aspect of your business. Amazon have the famous grinning arrow; the swoosh of Nike is known the world over; and you can spot the golden arches of McDonald’s from miles away. For your business, getting seen is the hardest and most precious thing of all to do. It creates an image of your company and the services you offer.